The true charisma of brands develops out of unique brand identity paired with excellent design and emotional branding. Birgit Thesenvitz is a consultant for emotional brand marketing and employer branding. Her energetic, enthusiastic attitude towards brands is embodied in her name: TNT.
mehr lesenContinuous change shapes the world of communication. Everyone chases different trends. Only one thing remains constant: identity as the driver of a brand. Only strategic brand management leads sustainably to relevant and authentic DNA stories. How and with what do you move your target group?
mehr lesenThe skills shortage in Europe is rising dramatically. The "war for talent" is raging and skilled workers have become choosey - because they can afford to. Companies that transform their businesses with excellent and motivated employees will be the survivors. Is your employer brand clearly differentiated from the competition?
mehr lesenIn addition to classic brand marketing and employer branding, TNT offers another specialty: best-ager-marketing. It’s one of the most neglected - and at the same time most burning topics in these times of demographic change - especially in Germany. TNT is refreshingly different.
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